Grow Your Business Using Franchising or Licensing

This Franchise Feasibility and Strategy Coaching Programme will help you to evaluate your opportunities for franchising/ licensing and understand the process for franchising/licensing your business.

You’ll review practical case studies, build a step-by-step development strategy and receive one-on-one guidance from an award-winning consultant with years of experience in successful franchising development, management and consulting.

Why this is the perfect time to franchise or licence your business

If you have your own business or are managing a business, you could be excused in these uncertain times for going into survival mode rather than giving any thought at all to growing the business.

But many fortunes have been made and many successful franchises got their start during recessions. One of these franchises, Smashburger, founded during the Global Financial Crisis, set a record for fastest restaurant concept to hit 200 units. At the same time, the world's largest franchise, Subway, added more than 6,000 franchises.

One of the reasons for this is that franchising generally runs countercyclical to the economy. During recessions, franchises are often stronger than stand-alone businesses. And as job losses increase, people consider turning to business – and franchising has the perception of being safer than an independent startup.

This Programme is for you if you:

own or manage a successful business or have an in-demand product or service
are looking for a way to scale your business or distribute your product or service that is cost-effective and offers the potential of a strong return on investment
don’t want to get into a lot of debt or give away part of your business

Here’s what the Programme covers

What is franchising and licensing?
Advantages and disadvantages
Feasibility: Can your business be franchised or licensed?
Do you have what it takes to franchise/licence your business?
Case studies: Different types of franchising/ licensing structures and how they could be applied to your business
Franchise/licence agreements, manuals and other documentation
Franchisee/licensee recruitment
The importance of training and support from the franchisor
Costs and resources required for franchising or licensing
A step-by-step process for franchising or licensing tailor-made for your business
Getting started

Here’s what you’ll get out of it

During the Programme you will:

Gain insights into franchising and licensing and their potential application in your business
Evaluate the feasibility of and opportunities for franchising/licensing your business
Understand the personal and professional requirements for franchisors
Identify the strategies, structure and processes for effective franchise/licence implementation

You will need to have access to and be prepared to discuss your business's financial details (revenue, revenue growth and profitability) during the Programme.

As well as the sessions themselves, you will receive copies of training and development notes for your future reference.

How the Programme works

The Growing a Business with Franchising and Licensing Programme consists of five sessions of 90 minutes each. But it is structured in a way you may never have experienced before.

For a start, the timing and method of delivery are flexible and work around your needs and schedule. If you are based in Auckland, New Zealand, the Programme can be delivered in face-to-face sessions which combine the latest multi-media blended learning techniques and personal interaction with me. If you’re based anywhere else in the world, these sessions can be delivered just as effectively using the magic of Zoom or another online meeting tool.

Programme cost

The cost of the five-session Programme is $NZ2000 + GST (if applicable).

The good news is that if your company is New Zealand registered, this Programme is eligible for 50% funding as part of government's Regional Business Partner Network Grant Scheme.

Applying is easy and it doesn't matter how big or small your business is, you won't have to part with a dollar of your own money as the cost will be fully covered.

Don’t delay! Enrol now

Even if you're not eligible for a RBPN Grant, I promise that this Growing a Business with Franchising and Licensing Programme will open up possibilities and opportunities you've only dreamed about until now.

Programme Booking Form

I will contact you to arrange the date and time for our first session.

Robin La Pere no ordinary business and franchise consultant

Your Programme Convener, Coach and Consultant

I'm Robin La Pere, no ordinary business expansion and franchise consultant. I've been involved in franchising for more than 20 years, and I am one of the few franchise consultants I know who have a combination of franchise management, franchise ownership and franchise consulting experience. I understand the industry at every level and across a wide range of business types. I have worked with many franchise systems to start up, develop and innovate.

In my Growing a Business Using Franchising or Licensing Programme, I share everything I've learned about franchising and licensing businesses and products/services, including the best ways to minimise the costs and risks.

What my clients say about me

I am the owner of Signature Homes, one of the longest-established and most respected building brands in New Zealand, and I engaged Robin La Pere as an independent franchise and marketing consultant.

Robin had a significant and positive impact on Signature Homes as a whole, as evidenced by the fact that our business became one of the fastest growing businesses in New Zealand, winning a Deloittes Fast 50 Business Award, seeing total sales soar by more than 500% over a five-year period, and assisting to establish Signature Homes as a leader in the New Zealand housing industry.

Such was Robin’s commitment to and impact on the business that he became more than just a consultant to, but as much a trusted ‘partner’ in, the business’s development.

Gavin Hunt, Owner, Signature Homes

[My note: I later helped Signature Homes win four awards in the 2016/17 New Zealand Franchise Awards, including the Supreme Franchise Award.]

Not sure if you or your business is right for franchising?

Take the 5-minute test to find out. It costs nothing and takes about five minutes.

I’ll evaluate your business, product, service or idea from the information you’ve given me and come back to you with a free no-obligation

3-page Franchise Feasibility Report.

Click here to take my Franchise Feasibility Test and receive a FREE 3-page Report

This Programme has been approved for 50% funding

Here’s how to apply

New Zealand’s Regional Business Partner Network administers the COVID-19 Business Advisory Fund to provide funding for approved expert advisory services, of which this Growing a Business with Franchising and Licensing Programme is one.

Applying is easy. If you have a New Zealand registered company and have not applied before, just follow these steps:

Step 1: Register here

Step 2: Talk to one of RBPN Growth Advisors (they will arrange this with you once you have registered)

Step 3: Once your Growth Advisor has allocated your funding, go to the Marketplace on the RPBN website and book your Growing a Business with Franchising and Licensing Programme